Additionally our goal for this florist website is to penetrate the Hobart, Tasmania, local flower market. Given this market is very busy it will be a challenge but we are very confident of a great SERP Google rank, and as good a Google Places rank.

Watch this space.

We will be doing the following things to expediate the process (there are many things we will not tell you, that is our little secret):

• Strategic location of contact details within website
• Local link building
• Creating a professional looking and locally tuned Google Places listing
• Rewrite the Flowers Geelong website with local SEO in mind

And much more…

Our ultimate goal is to have Flowers Geelong ranked #1 in Google organic search results (SERPS), and to have it listed rank #1 in Google places. We estimate that this process will take 4-6 weeks.

You can see by the Google search result that the Google Places has placed a makr on the map where the business is but it has not allocated a letter. I dare say that this would be different if the business owner had an address without a letter within it.

So perhaps bigger sized companies, and their SEO partners, need to start ‘thinking outside the box’ a little.  My advice to this is to get your employees involved in the process through workplace incentives. In a workplace of 500 employees I would bet that almost every one of them is either blogging, spends time of Facebook, Tweets or is involved in some for of social networking to some degree – many times a day (often at the expense of their employer). Just imagine the SEO and link building power in your employees – especially anchor text specific links?

Just a thought.

• If you have not got, you MUST create a Google Places Listing for your local area
• Start an Adwords account
• When doing your first campaign pay particular attention to the field name “Ad Extensions”, this section is vital for effective local SEO
  

Google Chrome Beta also has the following cool features:

• You will be able to use Google Chrome features in incognito mode
• Initial integration Adobe Flash
• Themes for homepage, startup, heaps of content settings and language features
• HTML5 features including Geolocation APIs, App Cache, web sockets and file drag-and-drop capabilities

Can you believe Google Keyword Tool actually suggests that the search term web site SEO gets 590 hits in Australia per month? Yet another rounded number by Google, I only with they would not round up or down, it would be so much more believable do you think…

Offsite Competitive SEO Elements Tips:

• Inbound links galore
• Get as many local listing as possible
• Tap into viral marketing
• Be a blogger
• Don’t be a twit, use Twitter
• Be a winner a use Google Business Listsing to promote your business
• Use page titles to win sales, see example for Alford Point Florist

seo india

Being cheap can be a big selling point for Indian SEO companies. Some of our clients get at least 10 emails a week from SEO companies in India pedalling various marketing packages. One of the packages in particular 100 links per month, on high PR sites, for $445 – ongoing. Is this really so cheap?

For small businesses like most the answer to that question lies in this question; How much is your time worth? How long would it take you to sift through thousands of websites adding comments about how fantastic their blog article was. So on that note let us look at this simple equation:

100 link per month – takes 15 minutes to research link, then add it to blog site = 15 minutes
100 x 15 = 1500/60
= 25 hours

So, 25 hours a month it would take a website owner to do linkbulding at this level. If you earn 45$ per hour that is 25 hours x 45 = $1125 worth of your time per month.

Enough of the maths already, I am sure you get the point.

In conclusion, if you are time poor and run your own business there is a pretty good argument there to outsource your SEO and linkbuilding to India.

By the way, this is just another experiment to test the integrity of Google Keyword Tool, obviously the words I am keen to target are SEO INDIA. If you missed the earlier post about it, read it here. That being said the arguement is a fair one.

Anyway, I did a Google Keyword Tool search for  the term ‘Learn SEO‘ and Google claims that in Australia the term received 260 searches last month. Why are Googles results for searches always round figures? I guess Google takes the libery to either round up, which is most likely, or round down which is very unlikely.

So this post, more than anything, is just a test, which I will post the results of later next month, to see how accurate Google Keyword Tool is – I am guessing it is not that accurate. If you do an buy a car from a used car dealer, do you believe everything he or she says? I think not, especially where money is involved.

If you are searching high and low for links make sure, when you find the, links are placed on ‘dofollow’ blog sites. To find these types of sites look at this search for ‘dofollow blogs list‘.